Hello, community! Adult is exactly the type of content most people come to the internet for in the first place. So monetizing this niche is a great case. After all, what could be easier than nudging an already “warmed-up” lead? The real challenge is other affiliates, who also know these simple rules.
But that’s no reason to give up working in the adult niche. You just need to be prepared, study trends, and keep your funnels one step ahead of others. And that’s what we’ll try to help you with in today’s review.
Before we begin, let’s remind you that we’ve already covered what the adult niche is and how it works. Now let’s expand and update our knowledge about this vertical. Enjoy reading!
Is adult traffic still running in 2025?
Adult is one of those “atlas” verticals holding up affiliate marketing. In fact, it’s the backbone of almost the entire internet.
By the way, at university our professor once argued that the internet was created for promoting porn. As “proof” he mentioned that most websites were adult. But a quick fact-check shows that adult websites make up only 4% of all websites.
However, looking at user interest, things get more interesting. According to Statista, Pornhub alone receives over 5 billion visits every month.
Second place goes to Xvideos, with 3.47 billion monthly visits. And that’s not counting countless smaller niche projects.
So the main reason affiliates still run traffic on adult offers is volume. Billions of people go online driven by desire — our task is to monetize as many of them as possible.
Why do affiliates choose adult?
Affiliates don’t choose adult for the content itself, but for the profit. And given the amount of traffic this vertical generates, profits are massive. But that’s not the only reason adult is such a strong niche in affiliate marketing.
Affiliates run adult traffic because:
- It’s practical. Most classic funnels for adult offers are tried-and-tested. Plus, there are many ready-made affiliate case studies to learn from and replicate.
- Simple conversion actions. While dependent on the offer, most run on CPL or CPI models. That means you need registrations or app installs — very common for adult dating.
- Room to experiment. Huge traffic volumes with simple goals mean endless opportunities to test different funnels.
- A paying audience. Most adult users are men around 25 years old, with disposable income they’re willing to spend to satisfy their needs.
Of course, that doesn’t mean female audiences don’t matter. For instance, adult e-commerce offers targeting women are growing and selling extremely well.
We also can’t skip the topic of free traffic. Given how much interest there is, you can still profit without huge budgets. Right now, lots of affiliates drive traffic from TikTok with teaser creatives.
Sometimes sub-niches emerge that become highly profitable. For example, OnlyFans offers peaked recently. Even though hype has cooled, they’re still relevant and profitable.
No doubt about it — adult’s popularity is clear. It’s a high-demand niche that creates opportunities for both beginners and experienced affiliates alike.
Which sources to use for adult in 2025?
As mentioned above, free traffic is one of the easiest sources to start testing the vertical. Affiliates are running traffic from TikTok, Instagram, and even messengers.
One of the most effective traffic types for adult has always been teasers. Ads are usually cheap, and while competition is tough, profit is very achievable.
There are many successful cases of running adult dating funnels with push traffic + Tier-3 GEOs. Low ad costs, high conversion — just plug in and go.
Some affiliates even run adult with targeted ads. But this is nearly impossible without proper cloaking. So this method is not recommended for beginners.
Conclusion
Adult is a unique niche. It’s been around for decades, yet it still surprises both affiliates and consumers. But many affiliates live under the illusion that simply posting half-naked girls on TikTok will send traffic pouring into offers. Meanwhile, those who experiment get the real profits.
Speaking of creatives — it’s crucial to track trends and sometimes even play with associations. Don’t waste time posting explicit banners that never pass moderation. Instead, use clever visual metaphors (like fruit/vegetable symbols), which is a very popular and effective trick.
So, are you running adult traffic? Share your thoughts on the vertical in our Telegram community, where we always discuss the hottest affiliate trends!
With great respect, Your Geek!