Hello, community! Today, our topic is more relevant for beginners, although experienced affiliates will surely find something new for themselves here. The thing is, a White Page is nearly your primary tool if you plan to run campaigns in gray niches through Facebook or other top networks. 

But before we begin, we also recommend familiarizing yourself with what cloaking is, as these topics are closely related. 

What is a White Page in Affiliate Marketing?

A White Page is a perfectly polished page that meets nearly all the advertising network’s requirements. Why is this necessary? Well, the following meme illustrates it best. 

In detail, we use this to mislead the network moderators. Promoting explicit nutra, gambling, or, heaven forbid, adult content won’t be allowed. Therefore, apart from using cloaking, we also resort to White Pages. 

White Page – Not Black Page 

If there’s a White Page, it’s only logical that its counterpart exists – the Black Page. And indeed, it does. 

A White Page is our decoy, created solely to mislead the advertising network moderator. Meanwhile, the main content, which is the actual goal of all these manipulations, resides on the Black Page. 

A Black Page contains a service or product that violates the advertising platform’s policies. Essentially, it’s the main landing page where the traffic is directed. 

The Black Page is an integral part of cloaking and is the reason White Pages exist. The purpose of cloaking is to ensure the moderator only sees the White Page, while the traffic is directed to the Black Page. 

We believe this point is clear now. 

How to Create a White Page? 

Be prepared to use a White Page if you plan to drive traffic to gray offers. So, it’s important to understand how to create them or where to find them. 

Your White Page must meet all advertising network requirements and have a trustworthy or at least decent appearance. 

If you plan to create a White Page yourself, pay attention to the following aspects: 

  1. Include information about the privacy policy on the homepage and inform users about cookie collection. This creates the illusion of a serious project for the moderator, not just a placeholder site; 
  2. Use a reputable top-level domain. Additionally, creating separate social media accounts for the White Page adds extra credibility; 
  3. Use original content for the White Page instead of copying information from other sites; 
  4. Thoroughly test everything to ensure the page is technically sound. 

Also, pay attention to the specific requirements of the network. Depending on where you plan to drive traffic from, the requirements for creating campaigns, and thus for the White Page, will vary. 

Services for Creating White Pages in Affiliate Marketing

Today, it’s much easier to order a White Page to save time. Every minute counts when aiming for profit rather than hassle. 

There are several ways to obtain a White Page: 

  1. Create one using generators or specialized services that automatically design pages compliant with platforms like TikTok or META; 
  2. Order from specialized Telegram channels, even via bots, as sellers also provide White Pages. 

Pages generated through services are often generic and unimpressive. However, they suffice for small campaigns and typically cost around $5, compensating for any drawbacks. 

If you plan to run a large-scale campaign, investing in a unique and high-quality White Page is advisable. This slightly higher expense ensures better quality and minimizes the risk of campaign rejection during moderation. 

Conclusion 

The White Page is an essential component of any advertising campaign in gray niches. Today, it might be easier to list the white niches than the gray ones. 

Working with White Pages in affiliate marketing is straightforward. Generating them costs about $5. However, to be fully objective, factor in the cost of cloaking as well. Budget-friendly solutions are available for this too. 

In summary, misleading moderators is relatively simple if you’re motivated. Therefore, working with gray niches is entirely feasible, even for beginners. For more support, join our Telegram community. We’ve got many like-minded individuals facing similar challenges. After all, who has it easy these days? 

With respect, Your Geek!

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