Hello, community! In the context of discussing gambling and iGaming in particular, we often mention a phenomenon known as schematic traffic. However, even some experienced affiliates do not fully understand what it is, how to work with it, and whether it is even legal to use such traffic for offers. We will answer these questions in today’s review. 

Before we begin, let us remind you that we recently talked about a new phenomenon in gambling – Telegram casinos. We recommend checking it out! 

What is Schematic Traffic? 

Schematic traffic is essentially a unique bundle primarily used in gambling and betting. The concept is as follows: you create, for example, a messenger channel where you post content of a specific nature – such as schemes for beating casinos, betting strategies, and so on.  

Although some advertisers are unwilling to pay for such traffic, considering it either incentivized or outright fraud, in certain cases, you might even receive the schemes directly from the affiliate program. This not only legitimizes your bundle but also saves significantly on copywriting services. All that remains is to drive traffic to the Telegram channel or another platform where you publish the schemes. 

SEO traffic also pairs well with this approach. You can create a single-page site specifically optimized for a scheme and generate traffic almost passively.  

There are many cases like this. However, the foundation is always content focused on schemes. These schemes, of course, are non-functional. They don’t actually work. Yet, if well-written, their effectiveness can pleasantly surprise even the most skeptical affiliate. 

Where to Drive Traffic? 

Before you start, choose the platform where you’ll drive traffic. As mentioned above, this could be a messenger channel, a single-page website, and so on. So, which is better to choose? 

First and foremost, calculate your budget. If your funds for launching ad campaigns are minimal, it might be more practical to focus on messengers and social networks: create a Telegram channel, an Instagram page, or even a TikTok channel (although creating quality content here might require significant budgets). 

Creating your own website is a more expensive endeavor. Furthermore, if you plan to use SEO traffic to achieve significant volumes, you’ll need to invest not just money but also time. Therefore, this option is better suited for those opting for a long-term strategy. 

Also, consider the network from which you plan to purchase traffic. However, since we won’t be driving traffic directly to a landing page, you’re almost unrestricted. Here, the main question is the appropriateness of choosing a particular ad format. 

How to Work with Schematic Traffic? 

The principles of working with schematic traffic are similar to any other traffic acquisition method. We need to: 

  1. Choose GEO. Ideally, target the most gullible countries where people are eager for easy money, such as Tier-3 regions. Don’t forget the importance of translating schemes into the local language – machine translation won’t be convincing enough to make people believe your scheme works. 
  2. Find an affiliate program. Preferably one that provides maximum support to affiliates, including creatives and schemes. This will significantly simplify your start with schematic traffic. 
  3. Choose the offer itself. It is crucial that it accepts schematic traffic. This is almost a mandatory condition. 
  4. Finally, select the source. You can buy traffic from Facebook, for example, and generally shouldn’t encounter issues or need cloaking mechanisms, such as cloakers. The main thing is to ensure that the cost of traffic acquisition keeps your ROI high. 

To better understand how this works, familiarize yourself with existing affiliate cases. We will also outline a few of the most popular funnels worth trying.  

Successful Funnel Options 

Finally, let’s look at key funnels that work with schematic traffic. 

The first is traffic through a Telegram channel. Ideally, purchase an already established channel with some subscribers. This will improve your visibility in search queries and boost trust among the audience. 

Next, warm-up. Here, you’ll need to engage with the audience by creating various thematic posts, conducting polls, and interacting overall. The goal is to build trust. 

Finally, offer users an effective casino-beating scheme, shared via private messages. While this involves a lot of manual work, the high trust and interest levels among potential players make it possible to achieve significant profits. 

The second option is traffic to an Instagram page. One of its advantages is Instagram’s advertising tools, which allow for relatively inexpensive follower acquisition (especially through various promotional campaigns). The overall scheme is similar: warm up the audience and share a super-scheme privately. 

The advantage of these funnels is their low cost. They are even suitable for those accustomed to working with free traffic (UBT). Additionally, they can be improved, for instance, by using bots instead of direct communication with players.  

Other funnels may appear more effective, but their costs are also significantly higher. 

Conclusion 

Schematic traffic is a unique phenomenon that exists exclusively in iGaming. While some offers prohibit this type of traffic, it not only has the right to exist but also demonstrates high profitability even with minimal resource investment in your ad campaigns.  

Have you ever worked with schematic traffic, or perhaps been its victim? Share your experiences in our Telegram community, where we discuss affiliate marketing and more! 

Best regards, Your Geek! 

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